For HVAC, plumbing, roofing & electrical
Cerise is a social media marketing agency for home service businesses: HVAC, plumbing, roofing, and electrical. We turn five-star reputations into booked jobs, with done-for-you strategy, short-form video, community management, and monthly reporting. Based in Southern California, serving trades across LA, Orange County, and the Inland Empire.
The Reality
Most trades have a strong Google reputation and almost no presence where younger homeowners now look first. So the bigger jobs quietly go to whoever shows up consistently, not whoever does the best work.
Social media for trades is not about going viral. It is steady proof, before-and-afters, and a clear way to request a quote, so the reputation you already earned starts bringing in jobs.
That is what we build.
What We Do
A monthly plan built around your service area, your highest-value jobs, and your seasons, so content drives the calls worth taking.
Short-form video, before-and-afters, and trust content that proves the work, with captions, local tags, and a clear way to request a quote. You approve, we produce and publish.
We answer comments and DMs for you: the 'do you service my area,' the quote questions, so a ready homeowner does not go cold.
A monthly report tied to quote requests and booked jobs, reach, and growth. Plain English, no jargon.
The Work
Short-form video built to book more jobs across your service area. Faceless, on brand, done for you.
See more on Instagram →The Process
A 30-minute call to learn your services, your area, and the jobs you most want more of. You leave with a clear plan.
We build your content strategy, set up the tools and quote path, and prepare your first month of posts for approval.
Once you approve, we publish, engage, and optimize every month, and report on quote requests and jobs. You stay in the loop.
Why Us
We take a small number of trades at a time, so your account gets real attention, never a template.
We measure success by quote requests and booked jobs, not likes. If an angle is not bringing calls, we change it.
Every shop runs on a proven content and approval system, so posting stays consistent through your busy season.
Founding Clients · A Few Spots This Quarter
We are taking on a small founding group of home-service businesses at our founding rate. Book a free 30-minute discovery call. No pitch, no pressure, just a look at where more jobs could come from.
No long contract. Month to month, cancel anytime. We earn it every month.
Book Your Free Call →Not ready to talk? Get a free Local Market Snapshot →
Questions
Most engagements start at $2,500 a month, plus a one-time strategy and launch sprint to get you set up. Where you land depends on scope, and we recommend the right fit on your discovery call with no hard sell. Founding clients lock in the founding rate.
No. Month to month, cancel anytime. Social compounds, so a single 30-day run rarely shows the full picture. The real lift builds across 90 days and beyond, which is why we recommend giving it a real runway.
HVAC, plumbing, roofing, electrical, and similar home-service businesses.
No. Many trades start from almost nothing online. That is the opportunity: your reviews already prove the work, we make it visible.
Short-form video, before-and-afters, and trust-building content, with a clear path to request a quote. You approve everything first.
Book a free 30-minute discovery call, or request a free Local Market Snapshot to see how you compare to nearby companies.